Friday, 23 March 2012


On twitter we've seen a huge number of followers that appear, follow and then unfollow.

At first we wondered what was going on - until we realised that these were accounts hoping we had automatic #followback enabled. We don't, and here's why.

Firstly, it's lazy. If we automatically opt in to listen to you, chance are we won't actually end up reading what you are saying.

Secondly, we want to know who we are following. We try and at least read your bio description and last few tweets.

Thirdly, there are too many spammers on twitter. While we love engaging with other authors, avid readers and those merely curious as to whether we can finish this challenge, we don't want to see millions of adverts.

That's why we #followback manually - and of course we can't follow more than 1000 per day due to twitter's own limits. If we're not following you yet, give us a little time - we know it's old fashioned, but we like to know who we're talking to.


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