Dan and I are launching www.caveab.com shortly.
What is Caveab?
It's a free service matching indie authors with willing readers. You sign up, your book is added to a list of available to review books. We then do the work finding readers who like the sound of your book, and send copies out on your behalf.
Authors gain reviews, readers gain free eBooks. Of course not every reader will review - even hand approaching bloggers has a success rate in the region of 10% and that takes alot of time. So, no guarantees, and the reviews will be the readers own honest opinion given as they see it.
If you are interested, check out the site where you can read the FAQ or follow @Caveab on twitter.
We'll be advertising heavily soon, but want to get a few eBooks up and available before we do - so early adopters are much appreciated.