Track your success: See which Advertising campaigns workWhen you run an advertising campaign you need to know if it worked. Sometimes this is obvious as your sales will shoot up. The complication is when the effect is slight or can't be easily attributed.
If you have a google account and go to goo.gl you can turn long links (www.whateversiteyouwanttolinkto.com) into short ones which look like this: goo.gl/random letters.You don't need a google account to create the short URL but if you do then Google adds the goo.gl to your account history. This lets you track who clicked it, what the referring URL was, where the visitor is located and what browser they use. This can help nail down your demographics. If you are running multiple advertising campaigns at once then use a different URL for each to see which URLs are driving visitors to your sales page or website.